Speyside to provide public relations support for BlackBerry across Latin America and the Caribbean
Following a global review of its public relations support, BlackBerry has appointed Speyside Corporate Relations as its public relations agency across Latin America and the Caribbean.
The appointment is part of a new integrated global PR solution, with Speyside working alongside long-time partners Text100 and APCO who will support the company across North America, Asia Pacific, and Europe Middle East & Africa.
The Speyside team will provide support in all markets across Latin America & the Caribbean effective June 1st, working through teams on-the-ground in eight countries. The principal focus of the team will be to further enhance journalist and blogger relationships and help communicate around BlackBerry?s new products across the region.
Commenting on the appointment Speyside CEO Ian Herbison said: ?We are delighted to be part of this global team, working with BlackBerry across Latin America and the Caribbean to help the company communicate its exciting new products and its vision for mobile computing.?